Getting started with affiliate marketing is not hard. But it’s quite easy to make mistakes as well. There’s absolutely no doubt that becoming an affiliate marketer is a surefire way of making money online. Whether it’s the USA, the UK or other developed countries of the world, the size of the affiliate marketing industry is on the rise continuously. For instance, in the USA alone, around 20%-30% of all e-commerce sales are affiliate marketing-driven.
If you are planning to enter the affiliate marketing arena and wish to achieve early success, you should avoid these deadly mistakes:
Desperation to Make Money
Regardless of what you want to do, desperation can easily get you into trouble. The same goes for affiliate marketing. If you are desperate to make lots of money overnight, you won’t be able to avoid the traps of the internet marketing industry. When you are desperate, you might end up choosing the wrong types of affiliate programs or products to promote. Affiliate marketing does bring you money. But it doesn’t happen overnight!
Advertising Products That Have Nothing In Common With Your Website
A webmaster hears about this great affiliate program that pays great commissions for selling… Travel Packages. So they sign up. But their website is a gaming website that has nothing to do with Travel. Are they going to make any profit? No, they won’t.
Lack of Content Assets
Have you ever wondered why most of the affiliate marketing websites don’t appear at the top of Google search results? Well, there’s a simple reason – the lack of top quality content. If your website is there only to promote affiliate products, you need to pay careful attention. In order to make the most of your affiliate marketing efforts, you must feature real content on your site.
Google has great respect for its users. If your affiliate website doesn’t offer value-added content to users, Google won’t like to include your site’s pages in its search engine results pages.
If your affiliate marketing efforts are failing over and over again, it’s time to have a closer look at the kind of content you have on your site. Identify the critical content issues and the weak links. Get ready to offer real value to your site visitors. They will trust you and be willing to buy the products you recommend.
Creating Banner Pages
This means a web page or pages that have virtually nothing but affiliate banners in them. The webmaster hopes they will get many clicks by displaying many banner ads. What they don’t know is that it has been scientifically proven that surfers habitually IGNORE banner ads.
When you make a sale, you want to know WHERE the sale came from, right? Making any commission is cool, but knowing where and how you made that commission is what makes you a better marketer. It lets you grow and scale your campaigns — as opposed to working blindly.
Quitting the Game Too Easily
There’s no guarantee that you’ll achieve success with your first attempt. You need to test the waters and get your hands dirty before you have learnt the essential tips and tricks of the trade. Most of the affiliate marketers give up very early or too easily. Even if you fail in your first attempt, you should stick there, evaluate what worked and what didn’t, rebuilt your strategy and get started again. And after all, success will be right at your feet.
To become a successful affiliate marketer, you should look at this method of online marketing as a trial-and-error process. None of today’s affiliate marketers or super affiliates have achieved success without making mistakes. But they were smart enough to learn from their mistakes.